Larger Than Life Gaming.
Re-conceptualizing GameStop’s online eCommerce experience meant taking these larger-than-life games and showcasing them in a larger-than-life way online. At the same time, providing a world-class eCommerce experience that services a wide range of audiences. As a key creative component of the pitch, the agency was awarded the business and many concepts were incorporated into in-store kiosks and other aspects of their digital strategy.
Immersive branded experience
To a gamer, their platform of choice is like a religion. Catering to all video game types, GameStop imparts branded design elements at various touchpoints throughout the experience to connect at an emotoinal level with their customers.
@2024 Joshua Cohen.